Quick verdict

SmugMug offers unlimited storage on every plan, which no other platform here matches, and it is the strongest choice if your problem is "where do decades of photos live". Client delivery and print sales sit on the higher tiers, and its entry price is above most rivals precisely because storage is uncapped. Xposure is the better fit if your problem is delivering current client work quickly rather than archiving everything you have ever shot.

Feature comparison

Feature	Xposure	SmugMug
Client galleries with PIN protection
Storage	20 GB on Starter, 200 GB on Pro	Unlimited on every plan
Photo proofing & favorites		Client favoriting on Pro
Portfolio website		Portfolio plan and above
Custom domain	Pro & Studio
EXIF-aware photo presentation		-
Sell prints & digital downloads		Portfolio plan and above
Lab fulfillment	-
Watermarking & theft protection		Portfolio plan and above
Download limits per client		Pro plan
Online session booking with deposits		-
Contracts & e-signatures		-
Lightroom integration
Billing currency	EUR	USD
Entry price	€8/mo	$20/mo billed annually

SmugMug pricing and plan details checked on 2026-08-14 against their own pricing page. Competitor pricing changes, so treat this as a snapshot rather than a quote. For the full breakdown, see what SmugMug costs.

An archive first, a delivery tool second

SmugMug includes unlimited storage on every plan including the cheapest, which nothing else here matches. If your problem is where two decades of photographs should live, the comparison is basically over.

That also explains the entry price. You are not paying for capacity as you move up the tiers; you are paying for selling and customisation, which inverts how every other platform in this category prices.

Selling starts a tier up

Direct, the cheapest plan, cannot sell prints or digital downloads at all. If selling is part of why you are shopping, your real entry price is Portfolio rather than Direct.

Client favouriting and per-customer download limits sit higher still, on Pro. On most gallery-first platforms those are entry-level delivery features, so a photographer comparing on headline price alone ends up comparing very different feature sets.

No booking, no contracts

SmugMug does not offer session booking, deposits or contracts. For a working photographer that is a separate tool and a separate bill, and it belongs in any honest cost comparison.

The choice is fairly clean. If the question is where everything you have ever shot should live, SmugMug. If the question is how this month's client work gets booked, delivered and paid for, we are built for that and SmugMug is not.

Pick SmugMug when

Where SmugMug pulls ahead

Your real problem is storage: you want somewhere to keep everything you have ever shot, permanently, without counting gigabytes.
You want lab fulfillment and a mature print storefront.
You value a company with a long track record and 24/7 human support.
You are archiving a large back catalogue rather than delivering current work.

Pick Xposure when

You want the cleanest delivery

Your problem is delivering this month's work well, not archiving twenty years of it.
You want booking, contracts and deposits, which SmugMug does not offer.
You want camera, lens and exposure data rendered automatically on every photo.
You want to start at €8/mo rather than $20/mo.
You want proofing and favourites on the entry plan rather than a higher tier.